This article consists of FAQs, steps for setting up your company profile, creating lead qualification survey, and exporting your leads via the app

Frequently Asked Questions: 

What is the Informa Connect Tech Events app? 

The Informa Connect Tech Events app is where any registered team members can manage your virtual company page, connect with attendees, and use the lead scanning functionality

Why should I use the app?

The “Informa Connect Tech Events” app is meant to augment your onsite presence to those who didn’t have time to stop by your booth or want more in-depth information on your products. We encourage your engagement with the digital profiles as they provide additional lead generation opportunities and can enhance your networking onsite.

Do I need to be registered for the event to set up my company’s profile on the “Informa  Connect Tech Events” app? 

Yes, only people registered with a pass will gain access to the app. 

How can my team get access? 

Exhibitors will get access to the app 4 weeks prior to the event. You’ll first need to register all team members with an exhibitor pass via the portal. From there they can download the above app and log in with their email used at registration. Only registered team members will have access to the app. Registration with a pass is required for access, even if you are not attending the event. 

Is the attendee list in the virtual event app?

Yes, the attendee list will appear in the app 2 weeks prior to the event, once the attendees have access. Make sure your company profile is ready to be viewed by attendees at this time!   

Do I need to purchase the lead scanning device?

Your contract comes with the scanning functionality and Lead Insights (where you will view your leads post-event) Purchasing a scanning device is optional, you are welcome to scan badges onsite with your personal device.

What is needed to gain access to the virtual event app?

You’ll need to be registered with an exhibitor pass within the portal to gain access to the virtual event app. You will log into the app using your email used at registration. Exhibitors can log into the app 4 weeks prior to the event.

How do I scan badges onsite? 

When logged in on a phone, you will see a QR code on the bottom of the app. If you are logged in on a desktop the camera will not appear, as you cannot scan badges via a desktop: 

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How to set up your company's profile within the app:

1. You must be registered via the exhibitor portal for the event to gain access to the "Informa Connect Tech Events" app. Even if you are not attending the event, you must be registered in order for the app to created a log in for you. Exhibitors will be able to log into the app 4 weeks prior to the event.
2. Once registered, you'll want to log in on a desktop and follow the below steps to set up your company's profile. You can log in HERE 4 weeks prior to the event 

The below steps will show you how to: 

• Access the Exhibitor Center
• Update Your Company Profile
• Add Header & Logo
• Add Banner Ad
• Add Background
• Add Documents
• Add Products & Services
• Add Prize

To access the Exhibitor Center, click your company on the left side OR click into the dropdown menu in the upper right and select “Exhibitor Center”:

Within the Exhibitor Center, you can update your Company Profile by adding information to your company Overview and assets including Documents, Products & Services, and Prizes.

In the “Overview” section, you can add Information, Social Media, and Contact Details for your company by clicking “Edit” and completing the fields in the pop-up window:

To customize your page, you can also add branding, including a Logo, Header, Banner Ad, and Background Image:

To add a header and logo, click “Edit” next to your company name. Then, upload image files OR add a Youtube video link for a video header in the pop-up window: 

Header: 1200x675px (16:9 ratio) image, no larger than 1MB or Youtube ID/link

Logo: at least a 400x200px (2:1 ratio) image, no larger than 1MB

To add a vertical banner ad, click the “Add an Ad” button:

Ad: Import a 1080x1920px (9:16 ratio) image, no larger than 1MB

This will open a new window where you can upload your banner ad image and add a link:

To add a background skin to your page, click “Add Background” to upload an image file:

Background: 2560x1600px (16:10 ratio) image, no larger than 1MB

To add a document, go to the “Documents & Links” section and click “Add documents” button: 

This will open a new window where you can upload or link your document and add a title & description: 

To add a product or service asset, go to the “Products and Services” section and click the “Create” button:

This will open a new window where you can select a category and add a title & description:

Next, click into your newly created product or service item:

In the pop-up window, add a thumbnail image, Technologies & Solutions category and the link to your product or service.

Thumbnail: at least a 400x400px (1:1 ratio) image, no larger than 1MB

To feature a prize, go to the “Prize Pavilion” section and click the “Create” button. Then, add a thumbnail image, name and description of your prize:

Thumbnail: at least a 400x400px (1:1 ratio) image, no larger than 1MB

 The attendee view of your company page will show the banner ad on the left side and a messaging window on the right. There will also be navigational links to the Products & Services, Prize Pavilion, and Documents & Links sections below:

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Adding a Lead Qualification Survey:

The lead scanning feature is advancing further. Exhibitors can now better qualify their leads by creating a list of lead qualification fields directly within the Exhibitor Center, creating one survey per event. All members within a company will have the same list, ensuring a unified approach. After scanning attendees' badges during onsite events, exhibitors and sponsors can seamlessly qualify their leads using a pre-created survey. 

Filling out the survey is optional to provide more flexibility for exhibitors. There is no limit to the number of questions exhibitors can create and the survey includes existing default qualification fields (Score, Tags, and Note fields), which cannot be deleted. 

Examples of lead qualification questions:

• Type of lead (existing partner, potential partner, supplier, etc.) 
• What topics/details were discussed?
• Does this person want to be contacted immediately?  
• I agree to receive marketing communications from (insert company name) 

Create a lead qualification survey by following the following steps: 

Log into the virtual event > Exhibitor Center > Leads > Lead qualification: 

1. Select customize lead qualification
2. Choose the category of question you would like for your initial survey question
3. Click the pencil icon to begin personalizing your initial lead qualification question
4. Replace the qualification field name with your question
5. Replace the values with the answers you’d like your team to choose from

For onsite Lead Qualification usage, refer to the steps below:

• Log into the app > Select the camera icon > Scan badge > Select “qualify” > Fill out survey > Save

Lead qualification answers will appear in the lead report available for exhibitors/sponsors.  The sooner you follow up with your leads the better. Studies show that the average time to contact your leads should be within 42 hours of the event. If you wait too long you risk losing their trust and attention.

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Exporting your leads within Informa Connect Tech Events:

To export your leads, log into the virtual event on a desktop & follow the following steps:

Menu icon in the upper left corner > Exhibitor Center > Leads > Export > Download

 Please view ALL tabs and see below for a description of each tab

Contacts: This includes people who were either scanned by your team onsite or had a confirmed connection with your team through the app. 

• Column Y indicates whether it was a badge scan or virtual connection & Column AE indicated who on your team scanned the badge 

Meeting confirmed: This refers to individuals who confirmed a meeting request with your team through the app 

Chat: People who chatted with your booth staff via the app.

Booth: People who viewed or bookmarked your virtual profile. 

• Column Z & AA will differentiate that for you

Item: This tab would show people who viewed or bookmarked your company’s Products & Services assets via the app. 

• Columns W & X  will differentiate that for you 

Document: This tab would show people who viewed or bookmarked your company’s Documents & Links assets via the app. 

Advertisement: This tab would show people who clicked on your banner ad on your company profile in the app. 

Session bookmarks: Attendees who bookmarked and/or attended your sponsored sessions (YOU MUST CLICK THE 3 DOTS ON THE EXCEL SHEET TO GET TO THIS TAB)

• Column W shows that they bookmarked your session in the app & Column X (Scan in) shows that they were scanned at your session onsite.

Session viewer: This tab would show people who viewed any virtual sessions within the platform